Who We Are?
We are the Disruptors. We will change the way Events are done, making it easier, and less cumbersome, a joy in fact. Bureaucracy and time-consuming systems are eliminated. Surreptitious, money making rules are simply not found in our venue. It is our goal to help you Book, Get-In, Deliver and Get-Out as easily and simply as possible.
Therefore, The Agenda is a reimagined, re-engineered, and completely reinvented one-stop hub for Dubai’s Entertainment and Exhibition community. Your Entertainment Ecosystem.
Conveniently set in the heart of Media City, just minutes from the Internet City Metro station, and with hundreds of onsite parking spaces and more nearby, The Agenda is a great place to put on your next show.
With room for up to 5,000 attendees, multiple seating, standing, and mingling configurations, plus VIP viewing suites, conference rooms, and Mezzanine areas, we’ll help you put on an unforgettable event.
The Agenda is an even better place to get the show ready
We have stunningly designed creative spaces available to house your business, fabulous restaurants, bars and coffee shops just outside your office door, an open architecture to accommodate everyone from freelancers to entire agencies and creative departments.
We’re here to give you the comfort and energy you need to tell your story however that story needs to be told.
Our Mission:
To be the single most creative building in Dubai,
delivering concepts, ideas, material supply, and final
realization all under one roof.
Your Entertainment Ecosystem
Creative & Event Services
Furniture
From VIP sofas, to round tables for a gala dinner. Cocktail tables to picnic benches, we have it all at your disposal
Audio Visual
The latest and greatest in Audio, Lighting and Video. Managed and run by the best in the business, and at the most competitive rates - guaranteed!
Staff
Need extra technicians, hosts and hostesses, promotional or F&B staff? We have you covered
Food & Beverage
We’ve got F&B options to feed your concert fans, your exhibit attendees, and your employees looking for a quick lunch without ever having to leave the building
Decor & Branding
Looking for the extra something special to give your show the edge talk to our in-house concept Designers and Marketing staff to give it the wow factor
Printing & Signage
A massive venue like this provides limitless opportunities to promote your show, product or event both internally and externally. Ask us how we can brand your next event
What Are We Creating?
- Dubai’s Media City, deserves a flagship venture, that can capture the enthusiasm of this vibrant city. To help the business sectors involved with Media and Live Event Production, and their collaborative businesses to grow, thrive and become leaders of their field not only on the in-house stage, but the World’s!
- Media startup companies, live event producers, technical support services, and skilled freelancers will be given a space where they can work alongside their industry partners, and take their ideas and concepts from start to finish.
- Use the open area ‘hot desks’ and meeting rooms to get your business off the ground. Interact with other supporting service businesses to help build your brand, creating social media, website development, technical assistance and more.
- Launch the brand with a live event, using the vast area as the product launch platform, all catered and serviced from the in-house team.
Teamwork that makes your dream work
We’ve been in your shoes. The right crew can make the impossible happen night after night, so we’ve put together a lean team of event and facilities all stars to be able to move fast because we know the show must go on.
With over 30 years experience in events, concerts, audio visual technology, and theatre production, we aim to make the impossible happen every day and night at The Agenda.

7 Stories
Devoted to Telling
Your Story
Set in the heart of Dubai’s Media City, The Agenda is more than a performance theater. It’s more than a convention center or exhibition hall. It’s more than a soundstage, rehearsal facility, office or post-production studio. It’s all of those things and much much, more. We’re in Show Business, and we give you everything you need to make your show, the star.